Hatteras, Inc. Launches State-of-the-Art, Customer-Centric Website

Site showcases Michigan-based firm’s full range of products and services -- commercial printing, transactional document management, digital storefronts, branded apparel and more.

(PLYMOUTH, MI) — Michigan-based Hatteras, Inc. is proud to announce the debut of their enhanced customer-centric website, 4hatteras.com.

“Our new site encompasses everything we produce,” says Hatteras COO Becky Zbozen. “Our goal was to portray everything we do and convey the value we provide to our corporate and advertising clients. We put a lot of work into the new site. We are very pleased and think visitors will be, too.”

Hatteras is a full-service communication delivery company founded in 1977 and headquartered in Plymouth, Michigan. The company is Women's Business Enterprise National Council (WBENC)-certified.

Hatteras's roots are in printing. But the company has grown to become much more. Today, Hatteras is a full-service design, data, apparel, print, and mail company. Hatteras services major corporate partners in a cross-section of industries from automotive to healthcare to direct marketing to the public sector. The company provides the following services:

• Offset, digital and wide format printing
• Book printing
• Direct mail
• Distribution, fulfillment and transactional document management
• Apparel and branding (screen printing and embroidery produced in-house)
• Digital storefronts and eCommerce

Hatteras Vice President John Orlando says the new website showcases the company’s range of capabilities and gives a clear picture of how Hatteras helps agencies and corporations achieve their objectives.

"Doing business with Hatteras is an experience that changes the way people think about printing and communication delivery," says Orlando. "Our new website extends the Hatteras experience."

Hatteras has invested heavily in equipment and facilities. The company's 95,000-square-foot plant boasts an open floor plan that allows for better workflow and enhanced security.

The company's RMGT 9 Series Offset Press is best-in-class and offers vibrant colors that are more intense and much richer than traditional offset.

The HP T240 high speed inkjet press is a roll-to-roll web press that achieves full color variable print on both sides of the paper at speeds up to 500 feet per minute.

All Hatteras products are G7 Master Certified.

"Our state-of-the-art plant with the latest prepress technology, our press capacity in both web and sheetfed, our fully-equipped bindery and our high-tech and spacious warehouse and fulfillment operation give us the ability to handle the size and scope of almost any printing account," Orlando says.

Other Hatteras service lines include Focus One and I Am Detroit.

Focus One is a leading communication delivery company that improves operations and revenue recovery for customers in the accounts receivable management (ARM) market, healthcare, and federal, state, and local governments. Focus One serves over 600 customers including federal, state and municipal government customers, Fortune 500 companies and some of the largest ARM companies in the nation.

I Am Detroit markets and produces logo-designed wearables including t-shirts, hoodies, hats, clothing, and other key advertising specialties. They serve a variety of corporate clients and local businesses and also operate an exclusive line of branded apparel. All products are printed and embroidered in our Plymouth facility. I Am Detroit also has strong eCommerce capabilities and can quickly create and manage digital storefronts for clients.

“Over the past few years we have made a concerted effort toward expanding our capabilities with the goal of providing superior products and services,” Zbozen says. “We invite people to visit www.4hatteras.com to see how our commitment has paid off, not just for us but most especially for existing and prospective clients.”

About Hatteras Inc.

Hatteras, Inc. is a full-service design, data, apparel, print, and mail company headquartered in Plymouth, Michigan. Hatteras services major corporate partners in a broad cross-section of industries from automotive to healthcare to direct marketing to the public sector. Hatteras specializes in high-quality offset, digital, screen and large format printing. For more information, visit www.4hatteras.com, call 313.624.3300 or email cservice@4hatteras.com.

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