The Benefits and Advantages of Latex Printing Ink
Latex printing ink is both eco-friendly and damage-resistant, making it the perfect choice for both indoor and outdoor product applications.
Latex inks have continued to gain momentum in the marketplace for their unique water-based composition and ever-improving commercial print technologies. These recent innovations have brought new levels of printing flexibility to the wide-format product space.
6 good reasons to specify latex printing inks on your next wide format print project
Latex Ink Advantage #1: Versatility
Latex inks are flexible and water-based so you can print on a wide variety of coated and uncoated materials, from paper and vinyl to backlit films, and textiles. These inks drive sustained production with unprecedented quality and colors.
Examples of latex printing applications include:
- Signage
- Backlit graphics
- Window treatments
- Banners
- Wallpaper substrates and wall murals
- Gallery wrapped canvases
- Floor graphics
- Heavy poster paper
- Vehicle graphics
Latex Ink Advantage #2: Eco-Friendliness
Latex printing technologies address environmental and health concerns across a broad range of attributes throughout the entire life cycle of a print from production to disposal. They are water-based and are odorless, and are accepted in places where toxic solvent inks are unwelcomed, such as homes, restaurants, retail, and hospitals. The unpleasant odor and potential health effects associated with airborne compounds of solvent-based inks are no longer necessary in wide format printing. Water-based latex Inks offer health and environmental advantages - compared to eco-solvent, solvent, or UV-curable inks - from the work zone to the point-of-display of finished prints.
Latex Ink Advantage #3: Durability
Latex inks are very durable and provide high adhesion and outstanding scratch resistance that allows your projects to be assembled and cut without chipping. This allows you to print a wider variety of colors and substances that resist cracking. They add amazing colors and the glossiest of whites to give you color uniformity across campaigns.
Latex Ink Advantage #4: Compatibility
Latex inks provide outdoor durability and versatility across all common media types used in sign and display applications. The water-based formulation of latex Ink fundamentally provides healthier print production without trading off performance. It’s also capable of printing on an incredibly wide range of media substrates, including 500+ materials ranging from papers to vinyl and fabrics.
Latex Ink Advantage #5: Quality
Latex inks are scratch-resistant and offer vibrant colors and glossy high opacity white that do not yellow in appearance. With up to 1200 dpi resolution available, a latex printer can help your business ensure the professional print quality that your customers demand.
Latex Ink Advantage #6: Convenience
As latex ink technologies continue to surge ahead, it is becoming increasingly clear that the only limit to what you can print is your imagination. Innovators throughout the print industry are finding new and exciting niche markets to leverage the flexibility of latex ink to provide unique services and boost customer satisfaction— impressing customers in the process.
As latex ink technologies continue to surge ahead, it is becoming increasingly clear that the only limit to what can be printed is your imagination. Staying ahead in the printing world means investing in new technology and innovation, such as the ability to print on both rigid and flexible substrates with latex eco-friendly water-based inks.
Reasons to Choose Hatteras for Latex Ink Printing
At Hatteras, Inc. we just added the HP Latex R2000 Plus Printer to our equipment arsenal, which prints with the latest eco-friendly latex inks and can also print on wood, aluminum, glass, ceramic, and acrylic. Latex R Printer series offers the ability to showcase products and substrates in unique and inventive ways with the glossiest white and the most vibrant colors on rigid substrates of any kind.
To see the HP Latex R2000 Plus Printer, in action and to learn why you should specify latex printing ink on your next wide format print project, click the link below or call us at 313-624-3300.
Contact Us and a Hatteras expert will be in touch right away. Or call (313) 624-3300.